SAMBA Bank
National Day Ad "Ya Beladi Waseli"
Our concept is inspired by the timeless patriotic song "Yalla Beladi" by Abu Bakr Salem, a song deeply connected to the emotions of both older and younger generations. We aim to create a modern twist on this classic by reimagining the music and adjusting the lyrics to reflect our current situation and values.
Our team collaborate to breathe new life into "Yalla Beladi Waseli" The refreshed version will resonate with today's audience while maintaining the nostalgic essence that makes the original song so beloved.
Through this project, we aimed to bridge generational gaps and evoke a sense of unity and pride in our heritage. By blending tradition with innovation, we will create a musical experience that speaks to the hearts of all listeners, fostering a deeper connection to our country and culture.
Credits: MD Thamed Farsi, Mohamed Bhmeshan CCO, Alex Simonian MD, Ahmed Bayrekdar CD, Ahmed Espania SAD, Ghada Masry SD, Mazen Mamish AM, Amer Attar CS